September 1st, 2016, FreeSense Solutions (NL) together with Boblberg (DK), Profitz (NL), Talents of Tomorrow (DK), SHFT (DK), Ockyz (NL), RaceOne (SWE), and WannaSport (DK) were pitching during the wrap up of a succesful Innovation Week programme in Copenhagen (Denmark).

FreeSense Solutions presented towards an audience, consisting of international press, investors, and potential clients about their development of IoT sensor systems for sports and other applications.

For horse riding, FreeSense Solutions developed a rein force sensing system that accelerates (dressage) training programs while greatly improving the wellbeing of rider and horse. During the short pitch and the networking event afterwards, FreeSense Solutions presented background information, product details and current market development opportunities regarding the Equestrian Rein Force.

The Scandinavian Sport Business Week event was organised by Sport eXperience and The Danish Institute for Sports Studies (Idrættens Analyseinstitut/Idan) with partner SportTechie.

Background information

For more background-information about the event, see also:

Business development & networking opportunities

FreeSense Solutions is currently looking for business development & networking opportunities to enter the Danish market. For more information about the Equine Rein Coach, visit: or contact Alex Serrarens, email: